In the wine market value accrues when a respected critic appraises the wine and rates it highly. Private Eye does epitomise the difference between the wine and whisky market. There also exists a small run of bottles with gold capsules which were sold exclusively at Fortnum & Mason, London. Mostly these are matt black with a narrow gold rim at the bottom with no Macallan branding. One notable variation between bottles (other than the bottle number of course) is the capsule. Taking into account some evaporation from the casks over the years prior to bottling. I wonder how this label got past the Scotch Whisky Association.Ī quick calculation tells us that 5000 bottles would require 3500 litres of whisky, meaning that 10-20 hogsheads or 5-10 butts (or some combination of the two) have likely been vatted together to produce the series. A fact Steadman amusingly references that on the label, which states it could be “1.96 years old at least”, although presumably this is meant to be a jest as we know single malt scotch must be at least three years old to be labelled as such. Other than that 1961 cask, there is no further indication of the whisky’s age. Newlands at the Macallan Distillery and includes Cask No.:-1580 Bonded:-1961 40% Vol. “This whisky commemorating the 35th anniversary of PRIVATE EYE has been selected by whisky maker F.A. All it tells us is that the whisky was bottled at 40% and that there is at least one 1961 cask in the mix: The rear label doesn’t give too much away sadly. The colour of the whisky is incredible and points to it, containing a LOT of fresh sherry influence. The whisky itself is somewhat ambiguously described on the back of the bottle on a transparent plastic label with the black writing barely legible against the dark whisky. Hence, it is appropriate that his illustration adorns the iconic Private Eye bottle. Steadman first approached Private Eye magazine when it launched in 1961 and has also written and illustrated a book on whisky. He has also illustrated and written many children’s books as well as countless other award-winning projects. Steadman’s art style is unmistakable, and although he is best known for his political caricatures. The iconic illustrated label was designed by the famous illustrator (and whisky lover!) Ralph Steadman. Which while not hugely expensive by today’s standards, even then was still a fair sum for a bottle of whisky with no age statement.Īdverts ran far and wide promoting the bottle, including a very successful campaign in the Daily Telegraph.
#Macallan whiskey tasting plus
It cost £36 plus an additional £6.95 for postage and packaging. Macallan Private Eye was released in 1996, to celebrate 35 years of Private Eye magazine. In this article, we’ll outline everything you need to know about Macallan Private Eye from the history of the bottle to historical and current prices. But that's the power of the Macallan brand over the last 20 years. We cannot think of any other bottle with these types of credentials that have seen the astronomical rise in fame and value that Private Eye has. This is a pretty impressive feat considering it was only released in 1996, has no age statement and was released as a limited edition run of five thousand bottles. Macallan Private Eye is arguably one of the most iconic and collectable bottles of Macallan whisky.
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